Search Marketing Knowledgebase & Articles

10 Ways to Increase Web Traffic - Noah Ulrich
Internet traffic is the life of any website or e-commerce business, and if you are an internet marketer, you already know that good traffic is not always easy to achieve.
The Ten Commandments of Search Engine Optimization - Bhaskar Thakur
Most of the time when we pitch to a new client we are asked for SEO guarantees. Your competition has guaranteed top results and submission to 100,000 Search Engines and Directories.
How to Get Top Search Engine Ranking with Keywords Optimization - Nowshade Kabir
For many websites, search engines, especially Google, bring more than 80 percent of their new visitors. According to a recent survey conducted by Marketingsherpa, 59 percent of B2B marketers have
Keyword Research and Analysis - Bill Hartzer
Keyword research is one of the most important parts of online marketing. Sometimes we dont realize just how much of a difference it can make in the overall success of a search engine marketing
Google AdWords Advertising - Jean Lam
The 6 Strategies To Get The Most Out of Google AdWords Advertising Paid advertising such as Google AdWords is a lucrative way to bring targeted traffic to your website fast.
Google Takes Manhattan - Scott D. White
Google's Internet search brand is so strong that we forget how big a player it's becoming in the world's advertising markets. Even when we read the latest forecasts about its growing success
Search Engine Marketing Are You Ready? - Todd Swickard
At our office, I talk with dealers all day. It is amazing how many dealers me tell that they arent ready to use search engine marketing. They all seem to know the buzz about it.
Leveraging Search Engine Marketing Throughout the Buying Cycle - Stacy Williams
Using search marketing to place your web site in front of people searching for what youre selling is no longer a revolutionary concept. Everyone knows that search engine marketing is not only
Effective Search Engine Optimization - Jonathan Peckham
Marketing Your Online Business with Effective Search Engine Optimization It is a fact that few web search surfers will click beyond the first two to three pages of search
Lessons Learned From Online Advertising - Anthony Bae
As I started advertising using various methods, I noticed my capital dropping like a rock. Then I began to thinkI wish I had more capital to keep on advertising. I wanted to advertise big
The Growing Pains of Search - Shawn Hickman
The little search marketing companies are unfurling their new wings and trying to peer over the edge of the nest. Suddenly, VC firms are looking at search marketing technology with stars in their
Search Engine Optimization - the Facts - Benjamin Hargis
In order to succeed online nowadays you need to implement a search engine marketing strategy. There are many different things you can do to to get better search engine results.
Improving PPC Performance - Lachlan Brown
This series of articles covers some common issues that occur with PPC (pay per click) search engine advertising campaigns. In it we'll discuss how to identify a particular problem
Google Adwords vs Yahoo! Search Marketing - Anthony Bae
All new online entrepreneurs who have started their own business or are planning on doing so have a question of how to bring potential customers to their website fast.
Google Vs Yahoo: A Comparative Analysis - Thomas OKeefe
As the search engine wars heat up between Yahoo and Google it's very interesting to note the similarities and differences between the two. Both companies are based in Silicon Valley with only 5
The Benefits of Pay Per Click Advertising - Darren Yates
Why use Pay Per Click advertising?1: Pay Per Click Advertising is by far the most direct marketing system ever invented. You actually get to place your ad directly in front of
Search Engine Optimization Success - Chesa Keane
SEO Success: Step Two is Attracting Search Engine Attention Once the website has been created and published, many new website owners think that the web development project is
Why Use Pay Per Click Advertising? - Darren Yates
1: Pay Per Click Advertising is by far the most direct marketing system ever invented. You actually get to place your ad directly in front of a prospect that has searched on a
Yahoo Search Marketing: An Effective Online Marketing Tool - Matt Bacak
Yahoo! manages to utilize its huge network of websites and portals to provide Yahoo! Search Marketing services which provides you an opportunity to advertise your business in a number of methods.
The Pay Per Click Mistakes Of A New Marketer - Ronald Gibson
My first real foray into Internet Marketing was a Pay Per Click ad campaign. I really had no idea what I was getting myself into and the results were predictable.
PPC and SEO - Inhouse versus Outsource - Preston Wily
Pay Per Click and Search Engine Optimization Any small business owner in a B2B or B2C market has struggled with the decision - should you outsource your internet marketing to a
How to Win the Advertising and Promotion Game - Brennan Howe
I am certain that, as a business owner, you have often entertained the question as to how much to spend and where to spend your advertising dollars. For most small business owners
Top Search Engine Ranks - John Krycek
Search Engine Ranking: The Only Secret You Need- Explained - Part 1 The top three search pages- the only place youll be noticed they say. Unfortunately, they are correct.
Pay Per Click and Adwords - Drew Harris
Expensive without Expert HelpDespite being online using email since 1995, at the start of the summer of 2004 I had no idea what pay per click was.
AdWords: Setting Your Max Cost Per Click - Chris Burgess
We've received many emails from customers over the past several years asking how high we recommend setting AdWords' max cost per click. Generally, we recommend that our customers set the price